Dream|a|Latte is our adventure of starting a coffee shop. You’ve seen our journey throughout the ups and downs, tracking the excitement and progress. But as we’ve said before, it’s definitely not for everyone. It can easily and often be romanticized through the “reaching your dreams” feels, making scrumptious coffees, all on lovely filters and often through the scope of social media. But there is also the...
Read MoreMany have asked about our name and logo, and if you’re wondering with how we came up with I’ve described the year-long process in this post. But today, I wanted to share the inside look behind developing and designing a logo – our SONDER logo- from the perspective of it’s artist and graphic designer, Filip Popa. He creatively and methodically took our concept and brought it to life in a way that dynamically...
Read MoreWe’ve graced you with posts on our Grand Opening and Holiday events, gave you sneak peaks on the space and how AWESOME it is that we’re up and running, but I it may be good to backtrack a little to finish some thoughts on build out. The summer was filled with build out craziness: prepping for it, planning it out, executing it— among other things, so you’ve seen the process of SONDER Coffee coming together. Yet...
Read MoreUp until now on Dream|a|Latte, our tagline was “daring and dreaming of starting a coffee shop.” All of our adventures pursuing our “dream” have been shared on this blog since the birth of the idea on day one, to our Grand Opening, posted a month after our grand opening day! If you told me the initial goal of Dream|a|Latte would be met upon writing those first posts, I would’ve hardly believed it. Starting...
Read MoreWhere do I begin to explain what has unraveled before my eyes this past year? I’m not even going to start! From day one of daring to dream of a coffee shop, to traveling to Northern Europe for inspiration, getting my first barista job, taking a summer to write a business plan, then finding an actual location and seeing our vision develop, especially throughout the crazy build out process… here we are! These steps, little...
Read MoreCan you believe we made it this far? This last week of build out was so packed and amazingly productive. There were ups and downs, but looking back all that matters is that we made it! We had a goal to soft open for a friends and family night at the end of the week, but still had to finish last minute things. Some built out and decor, then getting our occupancy licenses and food/beverage license based on final inspections from the...
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